Vitality magazine is one of the main benefits of BABTAC membership and a valuable marketing tool for the organisation. The client therefore needed a premium look and feel combined with imaginative and well-executed creative treatments. Illustration, imagery and typography are all used to create a polished and elegant piece of printed communication.

 

 

 

 

 

 

 

 

 

The creative mix of illustration, typography, infographics and photography gives the publication readability and a ‘pick up’ appeal that matches the client’s ambitions.