The Curve Training Materials
What started as a training brochure for young farmers aged between 10 and 26 developed into a mini-branding exercise across print and online, featuring a logo, flyer, certificate and other promotional material.
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The Curve Logo

Visually echoing the name of the training scheme, The Curve logo evoked career progression and appeared across all print and digital communications.

 

The Curve Brochure

The training brochure was a lively and engaging piece of print collateral, using the curve as a signature design element combined with a youthful illustration style to represent the variety of courses on offer.

 

The Curve brand was developed across a certificate and flyer too.

 

The Curve online

Completing the set were online materials including web pages and banner designs, designed to sit within the client’s existing website.

 

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